pet shield

The Pet Shield

The Purr’n Pooch Pet Shield protects people and pets. The Pet Shield instantly reduces risks in dealing with unruly, aggressive, and agitated pets by providing a tool for soft training methods. Designed and used by the life-long dog trainer, Dick Palazzo, the Shield makes routine dog activities simple and safe for:

  • Home
  • Daycares
  • Kennels
  • Shelters
  • Trainers
  • Police
  • Fire service

For Pets

The Pet Shield eliminates pet-to-pet injuries, reduces food/toy aggression, and avoids leash tangles and collar grabs during training.

For People

Trainers are protected from jumping pets, accidental bites, and work-related injuries. Offers handlers a soft way to improve pet control and learning.

Training Tip

In order to train a dog, you don’t need to grab or pull. You need to understand the dog’s perspective. Dogs don’t have good vision, but they have a great sense of movement. The movement of the shield is a distraction. It attracts their attention. Once you have their attention, you can actually do something positive. Animals do things for you out of respect and love. With this soft approach you can gain that respect.

pet shield
Dick Palazzo

Meet Dick Palazzo

President of Purr’n Pooch, and designer of the Purr’n Pooch Pet Shield, Dick Palazzo is an industry innovator and passionate animal welfare advocate. Dick’s background in veterinary science and vast experiences as a trainer, behaviorist, groomer, and businessman have been essential to Purr’n Pooch’s 45+ years of success.

After graduating from St. Leo University, he studied veterinary medicine at the University of Florida and began work as a dog trainer, receiving practical training and experience with Sinclair Eaton and Tom Macek. Dick went on to become one of the first students to graduate from Jack Volhard’s School for Dog Training.

Furthering his education, Dick worked as an assistant to a thoroughbred trainer and equine vet and graduated from the Stanton School of Dog Grooming under the instruction of Joe Stanton, Tom Meyer, and Shirlee Kalstone, some of the most respected names in grooming. He also competed in breed shows and the obedience ring with CDs, CDX, and Shutzhund dog training. In fact, Dick and his beloved German Shepard, Roland, won the Purina Award in the Frisbee competition.

Dick is a founding member and volunteer trustee of Purr’n Pooch Foundation for Animals—dedicated to providing financial support and educational resources to non-profit, no-kill animal rescue groups and organizations. He is currently working on a study of pet behavior with Dr. Nicholas Dodman, a Diplomate of the American College of Veterinary Behaviorists and Professor, Section Head and Program Director of the Animal Behavior Department of Clinical Sciences at Tufts University. Dr. Dodman is one of the world’s most noted and celebrated veterinary behaviorists and a fellow trustee of the Purr’n Pooch Foundation for Animals.

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